Redhead Matches
A love letter to Redhead matches and it’s legacy in graphic design. Collector series of matchboxes, accompanied by a marketing campaign, with a primary goal of promoting Redheads’ products.
With a visual motif of hands, the design is intended to incite a new angle of the brand with such a strong, elegant legacy.
Early iterations of Redhead advertisement concepts.
While visually effective, when presented for user testing the designs were impersonal and not cohesive.
ServicesVisual Identity - Art Direction - Motion
Programs Used
Illustrator -
Photoshop -
After Effects